Mission Control

Podcast

Mike sits down with Kasey Luft, founder of Clientric CRM Consulting, to explore how customized software solutions can help reduce business chaos. They discuss finding the perfect CRM for your business, identifying the ideal implementation time, and navigating the overwhelming number of market options. Kasey shares insights on how AI advancements are transforming CRM capabilities and breaks down expected costs for building tailored CRM solutions.

In this role-reversal episode, Nick Capobianco from Roofr interviews Mike about marketing strategies for roofing contractors. Nick, whose family owns a roofing business, asks the questions every contractor wants to know about effective marketing. They discuss industry insights, roofing leaders, and actionable marketing tactics for roofing businesses.

Mike Stearns answers 18 audience-submitted questions covering digital marketing topics, AI in marketing, Google Ads vs Local Services ROI, website building strategies, and client branding challenges. The episode features a mix of serious marketing insights and lighthearted personal questions about his hair and lifestyle.

Mike and Diego Dante, president at RoofCON, discuss the biggest leadership mistakes business owners make and why leadership is key to solving most business problems. They cover accountability, the problems with ‘pay to go away’ mentality, and share a real-world example of turning an underperforming employee into a top performer.

Mike sits down with Adam Fedale, CEO of G. Fedale Roofing & Siding, a family-run company with multiple locations across the East Coast. Adam shares insights on building and scaling a business with his brothers, the challenges of mixing family with entrepreneurship, and why clear expectations and accountability are essential for success. They discuss core values, company culture, handling difficult customers, implementing effective SOPs, and leadership principles that keep 85+ employees aligned and thriving.

In this solo episode, Mike shares a lesson on not skipping leg day in business. A well-rounded and prosperous business relies on the cultivation of all its facets, not just a singular focus. By nurturing various components of your business, you ensure an evergreen and adaptable business that can weather challenges and take opportunities.

Mike interviews Danny Shannon from Australia, who shares his journey from heroin addiction starting at age 15 to achieving 16 years of sobriety. Danny discusses early recovery challenges, daily accountability practices, and his therapeutic app Encapsulator, which allows users to record video messages to their future selves for personal growth tracking.

Allen Mick from Just Share Media joins us live from Florida to discuss the damage and implications of Hurricane Ian. So many families have been significantly impacted by Hurricane Ian and they need more help than is available locally. However, there are very strict laws about marketing within Florida so there is also a lot of risk if you don’t know the right approach.

In today’s episode, we revisit some of Mike’s most memorable interviews, bringing you the top highlights from each. This compilation showcases the best moments and insights from previous conversations with various guests.