Mission Control

Podcast

In this episode of the Mission Control Podcast, Mike speaks with Thais Saenz, founder of Saenz Global Roofing Admin Professionals, about scaling roofing contractors by handling back-office chaos. Thais shares her journey from bootstrapping with zero funding to building a team that supports over 200 people, transforming her business from a general VA service into a powerhouse for roofing operations. Discover how the business evolved, the changes in her leadership as the company scaled, and the critical importance of systems, even when they’re challenging. This episode is ideal for roofing contractors overwhelmed by administrative tasks or anyone building a business in the construction sector. Subscribe to Mission Control Podcast for weekly insights on systems, marketing, and leadership for scaling a roofing business.

Mike Stearns sits down with Andy Keys, Owner and CEO of FoxHaven Roofing Group, for a raw conversation about what it truly takes to build an empire. Andy shares his incredible journey from battling addiction and living in his car to running massive roofing and metal supply companies. They dive into the exact strategies fueling his growth, from why hiding your prices online is costing you leads, to the absolute necessity of shooting video content even when it’s uncomfortable.

In this episode of the mission control podcast Mike sits down with Daniel Cherniske, Co-Founder of Roof Leopard, to discuss his journey from teaching prison aquaponics to building a high-growth roofing company in Western New York. Daniel shares how he pivoted from a niche consulting background to the roofing industry, where he and his partner Willie have focused on professionalizing the trade and moving past the “Uncle’s roofing” stigma. The conversation dives into Mike’s “solutions, not excuses” philosophy, the importance of delegating production to maintain quality, and tactical sales advice—including a role-play on how to secure reviews from every prospect. From scaling standing seam metal roofing to leveraging micro-websites for lead flow, Daniel breaks down the strategies Roof Leopard is using to stay ahead in 2026.

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Mike is joined by Corey Combes, owner of SouthShore Roofing & Exteriors, and employment lawyer James O’Connor from Phillips Lytle LLP. They discuss the important business decision of when to transition contractors from 1099 to W-2 employee status. James provides valuable legal insights into employment regulations that every business owner should understand.

Mike Stearns welcomes George Schiano, owner of Epic Exteriors in New Jersey, who shares his compelling story of launching his business six years ago after his employer cut his sales commissions. George explains how he expanded from roofing to siding, windows, and doors by fulfilling trusted clients’ requests. The conversation explores his unique sales strategies, including 48 months interest-free financing, and the importance of accountability in business.

Mike interviews EuroShield’s President, Lesley Gustafson, about their innovative rubber-based roofing made from tires. They discuss how EuroShield roofing lasts 30-50 years compared to traditional asphalt shingles that last 15-20 years, requires minimal maintenance, and is setting new standards in the roofing industry.

Mike sits down with three titans of the roofing industry: Eric Reno from Paramount Roofing, Austin Fricker from A. Fricker Roofing & Waterproofing, and Connor Rodich from Executive Partners. They discuss hiring strategies, building systems and processes, team development, and selling roofing companies.

Mike interviews Anthony Markgraf of Clear Cut Xteriors, who transitioned from a standard 9-5 job to starting his roofing company in 2019 with just $2,000. Anthony shares lessons learned from taking risks and seizing opportunities in business. They discuss building a contracting business from the ground up, hiring the right marketing team, and what to look for when hiring employees.

Mike interviews Dan Antonelli, author of Branded Not Blanded, about home service contractor branding strategies for 2023. Dan discusses the importance of brand identity, consumer psychology, and modernizing communication approaches. The conversation covers everything from choosing business names and colors to rebranding processes and targeting the right audience.

Ethan Andes shares his journey building Andes Roofing from scratch, covering the mindsets, systems, and challenges that shaped his success. He discusses implementing EOS, developing core values, and creating processes that allow his roofing business to operate without constant oversight.

Mike interviews Corey Combes, founder of SouthShore Roofing & Exteriors in Tampa, Florida. Corey shares valuable insights on building a premier roofing company from the ground up. The conversation covers his best tips and strategies for success in the roofing industry.

In this episode of the Mission Control Podcast, Mike sits down with Mike Putzer, the owner of MP Roofing and Siding in Buffalo, NY. Together, they dive into Mike’s journey into the roofing industry, exploring his early beginnings, the challenges of building a business, and the hard lessons he’s learned along the way. This episode is packed with over 20 years of wisdom for anyone thinking about starting a roofing business or any business.