What Do You Consider a Lead? One Question You Need to Ask a Marketing Company Before Hiring!

What is a lead? Is it a click through on a Facebook ad? Web form Submission? A call?

Different marketing companies will define these things differently and this is a question you should have an answer to before hiring a marketing company.

This will allow you both to have a clear understanding and and be on the same page as far as what successful lead generation looks like

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