In this episode, Mike goes over tips and tricks on how to get the most from your marketing manager. Companies often hire a marketing manager without a proper vision for them. This can lead to frustration on both sides. Clear expectations and a well-thought-out plan will ensure you can get the most out of your marketing manager, which benefits both of you.
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00:00:00 - Intro
00:00:46 - Market Research
00:01:35 - Brand Management & Identity
00:02:17 - Content Creation & Management
00:02:49 - CRM Management
00:03:26 - Analyzing Data & Reporting
00:04:06 - Setting & Managing Budgets
00:04:41 - Collaboration & Strategic Partnerships
00:05:18 - Consistent Research
00:05:49 - Consistent Meetings
00:06:22 - Bonus Tip