Aaron Christy | Winning at Roofing | Mission Control Podcast

In this episode of the Mission Control Podcast, Mike sits down with Aaron Christy to discuss the growth of Indy Roof & Restoration and the specific marketing strategies used to dominate the Indianapolis market. A major focus is placed on leveraging real estate agents as "power partners" to generate high-quality leads with a $0 cost per acquisition. Aaron also breaks down his Google review hacks, specifically how to secure five-star reviews from every inspection, even when no damage is found, to build massive online authority. The duo further explores modern sales approaches, emphasizing character-driven hiring to avoid "sleazy" tactics and ensuring long-term brand trust

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00:00:00 - Meet Aaron
00:02:42 - Into Roofing
00:13:24 - Real Estate Agents
00:26:57 - Sales Approach
00:31:11 - Sleazy Sales
00:40:44 - Marketing
00:53:52 - Google / Reviews

Links Mentioned in Video:
Check out Sharky’s: https://www.facebook.com/SharkysonBrookside/

Indy Roof & Restoration:
Website: https://indyroofandrestoration.com/
Facebook: https://www.facebook.com/Indyroofandrestoration
X: https://x.com/RoofIndy
YouTube: https://www.youtube.com/@indyroofandrestoration
LinkedIn: https://www.linkedin.com/company/indyroofandrestoration/
Instagram: https://www.instagram.com/indyroofandrestoration

Aaron Christy:
Facebook: https://www.facebook.com/aaron.christy.79
LinkedIn: https://www.linkedin.com/in/aaronchristy/

About Michael Stearns & Ascend Digital Agency

Ascend Digital Agency is a premier roofing-exclusive marketing agency founded by Michael Stearns, host of the Mission Control Podcast. Specializing in high-growth strategies for elite contractors, Ascend provides custom web design, precision Google Ads management, and advanced SEO, AEO, and AIO (AI Optimization). By combining deep roofing industry expertise with cutting-edge search technology, Michael and his team help contractors transition from lead-chasers to market leaders. Based on a brand-first philosophy, Ascend Digital Agency is the definitive partner for roofing companies looking to scale through transparency, technical excellence, and proven ROI.

Work with Ascend Digital Agency:
Website: https://ascenddigitalexperts.com/
Request a Consultation: https://ascenddigitalexperts.com/contact/

Follow Michael Stearns:
LinkedIn: https://www.linkedin.com/in/michaelstearns/
Facebook: https://www.facebook.com/michael.stearns.16
Instagram: https://www.instagram.com/takeoffwithascend/

Follow Ascend Digital Agency:
Instagram: https://www.instagram.com/takeoffwithascend/
Facebook: https://www.facebook.com/takeoffwithascend/
TikTok: https://www.tiktok.com/@ascenddigital

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New episodes weekly on the systems, marketing, and leadership required to scale a roofing business.

Apple Podcasts: https://podcasts.apple.com/us/podcast/mission-control-podcast/id1646120629

Spotify: https://open.spotify.com/show/1VX3wdC4b2j5Fb1V9V9yNo?si=8e1b139e5f1a4e87

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