Google Guaranteed | Google Local Services | Potential Changes Being Tested | Ascend Digital Agency

August 29, 2022
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Google Local services AKA Google Guaranteed has seemingly undergone a bit of "shuffling of the deck."

Many people who were getting consistent leads, have lost traction and have seen far less productivity. While it is hard to put a finger on why this has happened, there have been recent discussion as to a couple things that are currently being tested with the platform.

1) Negative Locations - The ability to isolate certain pockets within a larger identified service area, and omit your company from the results. This will be helpful in the sense that you will be able to further dial in your targeting and only get leads from where you actually want to do work.

2) Results Page UX - Giving a different representation of the search results to encompass more than just the top 3. If this is implemented, this would give those outside of the top 3 results a better likelihood of receiving a call, or message from the prospective customer.

It will be interested to see where this goes and we will keep you posted!

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