Reggie Brock | The Cultural Operating System | Mission Control Podcast

In this episode of the Mission Control podcast, Mike Stearns sits down with Reggie Brock, Co-Founder of Propel, to discuss how his cultural operating system predicts performance by measuring how employees think and feel. Brock argues that traditional KPIs are merely "history lessons," whereas his approach focuses on early detection of emotional lags that drive 90% of workplace performance. Using his "Seed and Soil" analogy, he explains that businesses must cultivate a healthy environment for talent to thrive, as even the best "seeds" will die in poor "soil". Brock outlines six essential conditions for a "sticky" culture—clarity, communication, chemistry, collision, collaboration, and contribution—and details how his "Why" assessment aligns individual motivations with company goals. By disrupting normalized chaos and moving toward radical transparency in hiring and leadership, Brock helps organizations build cohesive teams that produce results far greater than the sum of their parts.

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00:00:00 - Catching Up / Propel
00:07:09 - Understanding Performance
00:14:15 - Favorite Question
00:15:55 - Creating Trust
00:24:46 - Creating Chemistry
00:43:13 - Collisions
00:48:20 - Retention Issues
00:58:13 - The Wrong Employee
01:06:45 - Being a Team

Reggie Brock:

Facebook: https://www.facebook.com/reggie.brock.50
Instagram: https://www.instagram.com/reggiecbrock/
LinkedIn: https://www.linkedin.com/in/reggiebrock/
Youtube: https://www.youtube.com/@reggiebrock9916

Propel:

Website: https://2ly.link/2crQH
EMAIL: reggie@culturaldisruptor.com

About Michael Stearns & Ascend Digital Agency

Ascend Digital Agency is a premier roofing-exclusive marketing agency founded by Michael Stearns, host of the Mission Control Podcast. Specializing in high-growth strategies for elite contractors, Ascend provides custom web design, precision Google Ads management, and advanced SEO, AEO, and AIO (AI Optimization). By combining deep roofing industry expertise with cutting-edge search technology, Michael and his team help contractors transition from lead-chasers to market leaders. Based on a brand-first philosophy, Ascend Digital Agency is the definitive partner for roofing companies looking to scale through transparency, technical excellence, and proven ROI.

Work with Ascend Digital Agency:
Website: https://ascenddigitalexperts.com/
Request a Consultation: https://ascenddigitalexperts.com/contact/

Follow Michael Stearns:
LinkedIn: https://www.linkedin.com/in/michaelstearns/
Facebook: https://www.facebook.com/michael.stearns.16
Instagram: https://www.instagram.com/takeoffwithascend/

Follow Ascend Digital Agency:
Instagram: https://www.instagram.com/takeoffwithascend/
Facebook: https://www.facebook.com/takeoffwithascend/
TikTok: https://www.tiktok.com/@ascenddigital

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