The Future of Local SEO & Google Business

In this episode of The Mission Control Podcast, Mike sits down with Mike Blumenthal, a leading expert in Local SEO & Google Business Profiles, to break down the shifting digital landscape. With Google’s local search algorithms evolving and new players like Apple & ChatGPT shaking things up, what does the future hold for businesses that rely on online visibility?

🔥 Inside this episode:
✅ The real ranking factors behind Google Business Profiles 📍
✅ Why local SEO is changing (and what businesses need to do NOW)
✅ Apple vs. Google – Could Siri search disrupt the industry? 🍏
✅ The impact of fake reviews & GBP suspensions 🚨
✅ Why brand signals & user behavior now matter more than ever
✅ The BIG shift in online search that’s already happening

With search algorithms evolving fast, business owners NEED to stay ahead of the game. Is Google still the king of local search? Or are we on the verge of a major shake-up? Tune in for expert insights that could make or break your local visibility!

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00:00:00 - Mike’s Business History
00:05:39 - Local SEO vs General SEO
00:08:39 - Getting More Local Exposure
00:14:59 - Is SEO Dead?
Updates in AI
Apple Leading the Scene
00:30:15 - Consumer Behavior
00:36:50 - Finding a Good Agency
00:46:50 - Fixing Issues in the Business
00:54:38 - Citation Work
01:01:39 - Questions for Mike S

Mike Blumenthal:
Email: mblumenthal@nearmedia.co
LinkedIn: https://www.linkedin.com/in/mblumenthal/
Blog: https://blumenthals.com/blog/about-mike-blumenthal/
Near Media: https://www.nearmedia.co/