Expert Advice About Lead Generation with Tim Brown from Hook Agency

In this episode, Mike invites Tim Brown, owner and CEO of Hook Agency, to discuss lead generation. Tim shares insightful tips on what you should be cautious about when buying seller leads. They also dive into the importance of referrals and why they should remain a significant focus even when business is booming.

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Hook Agency:
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Tim Brown:
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00:00:00- Intro
00:01:42- What is Lead Generation
00:02:35- Where do sold leads come from
00:04:46- Contrast between a lead generation company and a lead seller.
00:06:00- When is it beneficial for a contractor to leverage a lead aggregation service
00:12:22- Navigating this economy
00:15:30- Referrals
00:21:10- Gift Giving