Cleaning Up the Industry: Jay Bradley’s 2026 Roofing Outlook

January 28, 2026
62 Views | 51.3K Subscribers

Mike sits down with Jay Bradley, CEO of Roof Nuts, at the Vilpe booth during IRE 2026 to discuss the evolving state of the industry. Jay dives into the urgent need for roofers to "police themselves" and stop the trend of insurance claim vandalism, stressing that pros should focus on lead generation instead of dishonest tactics. They also talk about their favorite parts of the show, from the infectious energy of the event and the chance to see friends succeed to the impressive new technology.

00:00:00 - IRE 2026
00:02:34 - Needed Change in Roofing 2026
00:03:57 - Favorite Parts IRE

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