Answering the phone when prospects call, seems like a given. But naturally, when running a business, people tend to get busy. This is why we have found that there are many occasions where calls go unanswered, or answered and handled incorrectly.
You never want your customers to feel as if they are hassling you when they reach out to inquire about a service. When someone at your company answers the phone, they must be cognizant of this. Answering the phone with a welcoming tone and a solutions based attitude will go a long way!
If you aren't answering the phone 24/7, you should hire a third party answering service to make sure your prospective customers are having an opportunity to speak with a live party when they inquire. They are significantly more likely to keep calling more of your competitors if they do not reach someone and have a conversation. If we can answer the phone (and even better schedule them) at the time they call, it decreases their need to continue to find someone to help them with their issue.
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