The Truth About Leadership & Culture

In this episode of Mission Control, Mike Stearns sits down with Jon Broce to talk about leadership, culture, and building a team that actually wants to run through walls for you. Jon breaks down the biggest blind spots contractors face when it comes to leadership, why culture is more than just a buzzword, and how to measure effective leadership with a real system.

They also dive into:
✅ The AEP Scale (Attitude, Effort, Performance) and how it changes the game
✅ The biggest mistakes business owners make when scaling
✅ Why delegation is the hardest skill for leaders to learn (and how to do it right)
✅ The one thing that makes or breaks your company’s culture

Mike & Jon fire off some rapid-fire questions, talk about Buffalo’s questionable weather, and debate whether strawberries can be considered a proper business investment. 🍓💰

🎯 If you're a business owner, leader, or just someone who wants to build a company people love working for—this episode is for you.

Interested in learning more about Roofr? Get your first roof measurement report for free: https://shorturl.at/quCQ5

Contact us : takeoff@ascenddigitalexperts.com

Let's Connect! ==== ==== ====

Website: https://bit.ly/3NQXXKK

Facebook: https://bit.ly/3xH8VaT

Linkedin: https://bit.ly/3RWTSyr

00:00:00 - Intro
00:01:44 - Catching Up
Jon's Recent Business
00:04:54 - Measure Effective Leadership
00:10:17 - Issues With Culture
00:12:52 - Motivate Outside of Pay
00:15:53 - Creating Loyal Employees
00:23:48 - Importance of CRM
00:27:44 - Factors of Great Culture
00:32:07 - Chopping It Up
00:35:50 - Rapid Fire Questions

Jon Broce:
Facebook: https://www.facebook.com/jonathon.broce.5
Instagram: https://www.instagram.com/jonathonbroce/
Youtube: https://www.youtube.com/@UC5rZGE0XhRlR_St_5CXYL6g
Website: https://jonathonbroce.com/

Ugly Roof: https://uglyroof.com/